14 Spring 2025 Makeup Trends: Siren Liner, Rococo, Doll Aesthetic & More

14 Spring Makeup Trends to Try in 2025: From Siren Eyes to Rococo Aesthetics

According to makeup artists, influencers, and trend reports, these are the season’s must-try beauty looks

Spring 2025 has ushered in a wave of fresh, experimental makeup trends that are not only creative but also easy to weave into everyday beauty routines. This year’s standout looks highlight individuality, celebrate artistic influence, and promote working with—rather than altering—natural features.

Whether you're into sculpted lips, doll-like glam, or minimalist dewy skin, there's a trend on this list to spark inspiration. Below, we break down 14 of the season’s most buzzworthy beauty styles, complete with expert-approved application tips and recommended products.

1. Contoured Lips

Lip shaping gets an upgrade this spring. Celebrities like Hailey Bieber and Vanessa Hudgens are embracing contoured lips—layering liners, glosses, and subtle shadowing to create more dimension. Pro artists recommend blending lip liner with balms or creamy glosses for a seamless finish.

2. Siren Eyeliner

The siren eyeliner look, with sharp wings and extended inner corners, is gaining traction. Originally popularized on TikTok, this seductive style emphasizes the eye shape with sleek, bold definition. Influencers and celebrities alike are embracing this sea witch–inspired aesthetic.

3. Matte Cloudy Blends

Soft-focus finishes are dominating 2025, with matte, blurred-out edges on eyes, cheeks, and lips. Dubbed “cloud blends,” this romantic, airbrushed look enhances natural textures and works beautifully on all skin tones, especially when paired with coral and plum blushes.

4. Glass Skin Cheeks

Matte isn’t for everyone. The glass skin trend focuses on ultra-dewy, light-reflecting cheeks. Inspired by K-beauty and runway looks from Chloé and Victoria Beckham, this finish is ideal for creating a healthy, post-facial glow using minimal product.

5. Blush Combos

Layering and mixing blushes is a playful way to add personality and structure to your look. Whether paired with a touch of highlighter or blended into your base makeup, combining tones can elevate even the simplest routine.

6. Mocha Mousse Lips

Pantone’s 2025 color of the year has made its way into makeup. Mocha mousse—a cool-toned nude—offers a sophisticated, modern lip option that flatters various complexions and complements both dramatic and minimalist eye looks.

7. Doll-Like Makeup

Think soft, exaggerated lashes, gradient lips, and lots of blush. Inspired by Douyin and Barbiecore aesthetics, this style is about enhancing features with playful detail. White eyeliner, fluttery falsies, and shimmery finishes help achieve this animated, doe-eyed effect.

8. Tapered Lashes

Longer outer lashes that taper naturally are in, offering lift and definition without the bulk of heavy falsies. Ideal for everything from red carpet glam to subtle day looks, this lash trend adds elegance without overpowering the eyes.

9. Lilac Everything

Lilac has emerged as the must-have pastel shade of the season. From eyeshadow to blush and lip products, soft purple hues evoke spring freshness and pair beautifully with both warm and cool makeup palettes.

10. Rococo Aesthetic

Inspired by 18th-century French art, Rococo-style makeup leans into soft contours, heavy blush, pastel shadows, and ornate details. Think Marie Antoinette meets editorial glam. This whimsical look invites experimentation with textures and romantic finishes.

11. Burgundy Beauty

Deep cherry and wine tones continue to dominate beauty color stories. Whether in cream blush or matte lipstick form, burgundy hues add depth and drama. Perfect for transitional spring-to-summer evenings or bold daytime looks.

12. Icy Eyeshadow

Shimmery silvers, whites, and frosty blues are making a nostalgic comeback. Reminiscent of Y2K and early 2000s glam, icy shadows are showing up on celebrities and in new palette launches, offering a refreshing pop to spring eye looks.

13. No Mascara Looks

Opting out of mascara is a bold move that's gaining popularity. Letting eyeliner and eyeshadow take center stage, this look emphasizes clean, defined eye makeup without the added drama of lashes.

14. Glitter All Over

From subtle shimmer in your base to full-on sparkle on lids, cheeks, and lips, glitter is no longer reserved for party nights. The Y3K aesthetic fuels this trend, embracing chrome liners, holographic pigments, and face embellishments as everyday beauty tools.

With trends ranging from subtle to show-stopping, spring 2025 is all about self-expression through beauty. Whether you want to reimagine vintage glamour or test drive futuristic sparkle, this season offers endless ways to play with makeup.

Stay tuned to The Horizons Times for more seasonal beauty updates, expert insights, and product launches shaping the future of style.